by lindsaycoats | Apr 6, 2021 | Blog
WHAT DOES IT MEAN TO REBRAND? The term rebranding is thrown around in the business world, but what does it really mean? Let’s start with what a brand is – a company’s brand is not what it does, sells or even what it looks like. Your brand is what...
by lindsaycoats | Mar 31, 2021 | Blog
THE SOCIAL MEDIA TIME SUCK How much time should I be spending on social media? That’s a great question, especially for business. With 2020 being a total sh*t show and no one knowing from one minute to the next what is going to happen, businesses have had to adapt!...
by lindsaycoats | Mar 31, 2021 | Blog
COLOR PERSONALITIES & HOW TO CHOOSE YOURS What’s your favorite color? Everyone has one. A color that speaks to you, a color you naturally gravitate towards, excites you or soothes you, perhaps. Colors influence perceptions. They can cause certain emotions. So when...
by lindsaycoats | Mar 30, 2021 | Blog
HOW TO TURN YOUR EMPLOYEES INTO BRAND AMBASSADORS Brand awareness is crucial to the success of your business whether it is driving sales or attracting talent. However, you don’t have to have a huge budget or years of experience under your belt to build a strong brand....
by lindsaycoats | Mar 30, 2021 | Blog
The 5 Myths About Marketing You Need To Stop Believing Now! There are certain beliefs that are so pervasive that they are often held as truths. These, if followed, can wreak havoc on a company’s marketing efforts. Here are 5 myths and how to avoid falling for them:...
by lindsaycoats | Mar 30, 2021 | Blog
What is a Social Media Influencer? Over the last decade, we have seen social media grow rapidly in importance. With nearly 3.5 billion people actively using social media, it’s given that these people will be looking up to influencers in social media to guide them with...